• Legendary Address: Explore the iconic address, 13 rue de la Paix, where the Cartier legend was born, and witness its historical significance as the cradle of the house's style and identity.
• From Past to Present: Trace Cartier's trajectory from its opening in 1899 to its contemporary renaissance, highlighting its enduring appeal to crowned heads, movie stars, and industry leaders.
• Architectural Transformation: Discover how Cartier reinvented its decor with a contemporary spirit, blending high standards with emotion to create a unique and exceptional boutique experience.
• Iconic Creations: Witness the reflection of Cartier's vast history and most emblematic creations within this legendary boutique.
• Unprecedented Visuals: Experience the rebirth of 13 rue de la Paix through previously unpublished photographs by celebrated photographers like Laziz Hamani, capturing the jeweler's exceptional expertise and artisanal craftsmanship.

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